Evidence points to a positive link between highly engaged employees and better organisational performance. The judges will expect you to demonstrate a real understanding of what was needed to ensure engagement in your organisation and what motivated your people to go the extra mile during the COVID-19 pandemic whilst people were either working from home, as essential employees keeping functions operating or working with the public (that is, retail, health workers, services). Judges will be looking for evidence that initiatives were focused on organisational needs, objectives and linked to real drivers of engagement to improve outputs and business gains. Evidence will include a well-thought out strategy linking employee engagement to the heart of the business. This can include motivation programmes that have made a significant difference to an organisation’s performance. Entrants should provide details of the strategy itself and demonstrate how it measures improvements in engagement and detail the business outputs.

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